Privacy Policy

Last updated: September 8, 2026

Asbita Orthodontics (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect through this website, why we collect it, how we use it, and the choices you have. It applies to asbitaortho.com and to any forms, chat features, or text messaging programs we operate through this site.

This website Privacy Policy is separate from our HIPAA Notice of Privacy Practices, which governs protected health information created or received in the course of your treatment. If you are an established patient, ask our front office for a copy of the Notice of Privacy Practices.

Information We Collect

Information you give us directly

When you complete a form on this site, request an appointment, ask a question, or sign up to receive text messages, we collect the information you enter. That typically includes:

  • Your name
  • Your mobile or home phone number
  • Your email address
  • The name and age of the patient, if you are a parent or guardian
  • Your preferred appointment times
  • Any message, question, or description of your orthodontic concern that you choose to write
  • For referring dental professionals, the referring practice name and the clinical notes entered on our referral form

Please do not send detailed medical or dental history through website forms. Website forms are not a secure channel for health information. Call the office at (281) 819-3332 instead.

Information collected automatically

When you visit this site, our servers and analytics tools may record your IP address, browser type and version, device type, operating system, referring website, the pages you view, and the dates and times of your visits. We use cookies and similar technologies to make the site work, remember your preferences, and understand how visitors use the site.

Information from advertising and analytics partners

We use tools such as Google Analytics and advertising platform pixels to measure website performance and the effectiveness of our marketing. These tools may set cookies and collect usage data as described in their own privacy policies.

Why We Collect It and How We Use It

We use the information above to:

  • Respond to your question, callback request, or appointment request
  • Schedule, confirm, reschedule, and remind you about appointments
  • Send you the text messages you asked to receive
  • Verify insurance benefits and discuss payment options when you ask us to
  • Process and respond to professional referrals from other dental offices
  • Operate, secure, maintain, and improve this website
  • Measure how our marketing performs and reach people who may be looking for orthodontic care
  • Comply with our legal, regulatory, and professional obligations

We do not use website form information for any purpose other than the one you contacted us about, plus the practice communications described in this policy.

Mobile Information and Text Messaging

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All of the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We do not sell, share, or rent mobile information, including phone numbers and SMS consent, to third parties or affiliates for marketing or promotional purposes.

Consent to receive text messages from Asbita Orthodontics is never a condition of purchase, treatment, or scheduling. You may decline text messages and still request an appointment, ask a question, or become a patient.

The only parties that ever receive your mobile number are the service providers that operate our messaging and scheduling systems on our behalf, and they may use it only to deliver our messages to you. Full terms are in our Terms of Service.

How We Share Information

We share personal information only in these circumstances:

  • Service providers. Companies that host our website, run our practice management and scheduling software, deliver our text messages and email, and provide analytics. They act on our instructions and may not use your information for their own purposes.
  • When you ask us to. For example, coordinating with your general dentist or your insurance carrier at your request.
  • Legal requirements. When required by law, subpoena, or court order, or to protect the rights, safety, or property of our patients, our staff, or the practice.
  • Business transfer. If the practice is sold or merged, patient and contact records may transfer to the new owner, subject to applicable law.

We do not sell personal information.

Cookies and Your Choices

Most browsers let you refuse cookies or delete cookies that have already been set. Instructions are in your browser’s help menu. Some parts of this site may not function normally if you block cookies. You can opt out of Google Analytics through the Google Analytics Opt-out Browser Add-on.

Your Data Rights

Depending on where you live, you may have the right to:

  • Confirm whether we process personal information about you and request access to it
  • Request a copy of that information in a portable format
  • Correct inaccurate personal information
  • Request deletion of personal information we hold about you
  • Opt out of targeted advertising, the sale of personal information, or profiling
  • Opt out of text messages at any time by replying STOP
  • Unsubscribe from marketing email using the link at the bottom of any message

Texas residents have these rights under the Texas Data Privacy and Security Act. Residents of other states may have comparable rights under their own laws. To make a request, contact us using the information below. We will verify your identity before acting on the request, and we will respond within the time frame your state’s law requires. You may appeal a denial by replying to our response, and we will explain the reason for our decision.

Requests to delete information do not extend to dental and orthodontic records we are required to retain under Texas law and professional regulations.

Children’s Privacy

We treat a minor patient’s information with the same care as any patient’s. This website is not directed to children, and we ask that parents and legal guardians complete our forms on a minor’s behalf. If you believe a child has submitted personal information to us without a parent’s involvement, contact us and we will remove it.

Data Security

We use administrative, technical, and physical safeguards designed to protect the information we collect. No website or transmission over the internet is completely secure, so please use the phone for anything sensitive.

Third-Party Links

This site may link to other websites, including insurance carriers, financing partners, and educational resources. We are not responsible for the privacy practices of sites we do not operate. Review their policies before providing information.

Changes to This Policy

We may update this Privacy Policy as our practices or the law changes. The revised version will be posted here with a new “Last updated” date. Material changes will be noted at the top of the page.

Contact Us

Questions about this policy, or requests regarding your information:

Asbita Orthodontics
22610 Farm to Market 2920, Suite 600
Hockley, TX 77447
Phone: (281) 819-3332
Email: [email protected]